Write attention grabbing blog posts

 

 

 

Want more subscribers to your blog? Then you need to know how to write great blog posts. Discover what it takes to write impressive content in this five-minute video for success-minded bloggers.

 

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Authenticity versus social norms: A double bind for women building personal brands?

Should you consider gender norms when building your personal brand? I believe the answer is “yes”.

There is strong evidence to suggest that women and men communicate in different ways. Not only does this impact on how we express ourselves, it also impacts on how others expect us to express ourselves and how they receive our messages when we violate social norms. Today, I’m going to explore three sociolinguistic patterns which have implications for the way that you, as a woman in business, present your professional brand. Read more

Top 10 quotes on building your personal brand

 

Need inspiration to build your profile and create a standout personal brand? You’ll find it in this video featuring my favourite quotes about personal branding. They come from a range of sources, with one theme in common. They’re all quotes from highly successful writers.

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Three Things Your Future Boss Needs to See in Your LinkedIn Profile

Making a great impression at your next interview starts well before the interview is even secured. From the moment your future employer is checking your LinkedIn profile, you’re making an impression. So, it’s important that you make your LinkedIn profile professional, up-to-date and a savvy representation of who you are at work. Here are three tips that you can use to make sure that your profile shines.

Write a compelling headline

The headline of your profile is the first thing potential employers or customers see. So it’s time to get your thinking cap on and come up with a masterful description of what makes you different to others in your field. To create an eye-catching, memorable headline, start by defining what you’re passionate about in your work or career. The simplest way to do this is to answer the question, ‘when do I feel most alive at work? Then look for any themes in these activities or situations. You’ll probably find that they tell a story about the quality or passion that you bring to your work.

Then write one sentence that describes an outstanding personal characteristic, followed by your job title and a couple of your key skills. Boil that sentence back to three to four words that capture the essence of what you’ve been trying to say. For more tips on how to do this, download my free podcast 3 Things Your Future Boss Needs to See.

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VIDEO: Write a Wow Factor LinkedIn Profile

 

Discover how to write a great LinkedIn Profile in just 60 minutes. Use your LinkedIn page to stand out as a star in your field by making the most of your headline and summary section. Build up an impressive online portfolio. Show potential employers and customers how your skills and experience will benefit them. Make the most of your photo and your skills section.

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Free quiz: How impressive is your LinkedIn profile?

 

Six months ago, I was setting up a LinkedIn group for participants in one of my Corporate Wise Women programs. These were all young, savvy, high achievers. So, I was perplexed to see that their LinkedIn pages were…well, dire. All the worst habits of profile writing were on display as I browsed: low quality photos, drab language and poor attention to reader needs. 

 

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VIDEO: 5 Habits of High Impact Bloggers

 

Want to get better results from your blogging efforts? Learn how to write great blog posts easily in this inspiring video. Adopt the habits best-selling authors use to stay inspired and focused. Focus your attention, create time to blog, find inspiration for attention-grabbing articles. Read more

Find Time to Write Your Blog

Publishing your own blog is a proven way to boost your professional profile, but it will only work if you regularly produce a high quality product. Professional bloggers publish predictably, consistently and regularly.

So if you’re serious about writing a blog, you need to make the time to be consistent. Here are five tips you can use to beat procrastination and get your blog out on time, every time.

Map out six months’ of post titles

Effective bloggers are efficient bloggers. They write to a plan, rather than writing haphazardly. To create your plan:

  • Decide on your theme
  • Brainstorm six post titles
  • Sequence the titles so they make logical sense

Now you’re ready to start planning the points you’re going to make in each post.

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VIDEO: Fire up your blog writing

 

Are you struggling to keep up the momentum of writing blog post after blog post? It’s time to get organised and learn the secrets of successful blog post writing. Learn to beat writer’s block and write a 500-word post in just one hour. Get tips and advice from author and coach, Eleanor Shakiba. Read more

The downside of being helpful

Being a team player. Supporting other people. Helping your colleagues. Many women see these behaviours as their strengths. Recently however, I heard a thought-provoking comment about strengths.

A colleague confidently proclaimed ‘Well, when you over-use a strength it becomes a limiting force.’ I wonder if you agree with this statement? It certainly had an impact on me. Read more