Top 10 quotes on building your personal brand

 

Need inspiration to build your profile and create a standout personal brand? You’ll find it in this video featuring my favourite quotes about personal branding. They come from a range of sources, with one theme in common. They’re all quotes from highly successful writers.

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Three Things Your Future Boss Needs to See in Your LinkedIn Profile

Making a great impression at your next interview starts well before the interview is even secured. From the moment your future employer is checking your LinkedIn profile, you’re making an impression. So, it’s important that you make your LinkedIn profile professional, up-to-date and a savvy representation of who you are at work. Here are three tips that you can use to make sure that your profile shines.

Write a compelling headline

The headline of your profile is the first thing potential employers or customers see. So it’s time to get your thinking cap on and come up with a masterful description of what makes you different to others in your field. To create an eye-catching, memorable headline, start by defining what you’re passionate about in your work or career. The simplest way to do this is to answer the question, ‘when do I feel most alive at work? Then look for any themes in these activities or situations. You’ll probably find that they tell a story about the quality or passion that you bring to your work.

Then write one sentence that describes an outstanding personal characteristic, followed by your job title and a couple of your key skills. Boil that sentence back to three to four words that capture the essence of what you’ve been trying to say. For more tips on how to do this, download my free podcast 3 Things Your Future Boss Needs to See.

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VIDEO: Write a Wow Factor LinkedIn Profile

 

Discover how to write a great LinkedIn Profile in just 60 minutes. Use your LinkedIn page to stand out as a star in your field by making the most of your headline and summary section. Build up an impressive online portfolio. Show potential employers and customers how your skills and experience will benefit them. Make the most of your photo and your skills section.

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Free quiz: How impressive is your LinkedIn profile?

 

Six months ago, I was setting up a LinkedIn group for participants in one of my Corporate Wise Women programs. These were all young, savvy, high achievers. So, I was perplexed to see that their LinkedIn pages were…well, dire. All the worst habits of profile writing were on display as I browsed: low quality photos, drab language and poor attention to reader needs. 

 

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VIDEO: 5 Habits of High Impact Bloggers

 

Want to get better results from your blogging efforts? Learn how to write great blog posts easily in this inspiring video. Adopt the habits best-selling authors use to stay inspired and focused. Focus your attention, create time to blog, find inspiration for attention-grabbing articles. Read more

Find Time to Write Your Blog

Publishing your own blog is a proven way to boost your professional profile, but it will only work if you regularly produce a high quality product. Professional bloggers publish predictably, consistently and regularly.

So if you’re serious about writing a blog, you need to make the time to be consistent. Here are five tips you can use to beat procrastination and get your blog out on time, every time.

Map out six months’ of post titles

Effective bloggers are efficient bloggers. They write to a plan, rather than writing haphazardly. To create your plan:

  • Decide on your theme
  • Brainstorm six post titles
  • Sequence the titles so they make logical sense

Now you’re ready to start planning the points you’re going to make in each post.

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VIDEO: Fire up your blog writing

 

Are you struggling to keep up the momentum of writing blog post after blog post? It’s time to get organised and learn the secrets of successful blog post writing. Learn to beat writer’s block and write a 500-word post in just one hour. Get tips and advice from author and coach, Eleanor Shakiba. Read more

The downside of being helpful

Being a team player. Supporting other people. Helping your colleagues. Many women see these behaviours as their strengths. Recently however, I heard a thought-provoking comment about strengths.

A colleague confidently proclaimed ‘Well, when you over-use a strength it becomes a limiting force.’ I wonder if you agree with this statement? It certainly had an impact on me. Read more

Build a Standout Personal Brand

If you’re serious about success, you need to actively work on your personal brand. This is the persona you present to the world. It defines how other people perceive you.

There are five key steps for managing your personal brand. Here are some tips you can use to make-over your personal brand easily and successfully.

Be crystal clear about what you stand for

Because your brand is an expression of who you are, you need to be sure you know who you are. Consider questions such as “What makes you different to everyone else?” and “What do you want to communicate to the world?”

After you’ve answered these questions summarise your responses in three sentences. Distil these into a single sentence of seven words or less. Then move on to the next step.

 

 

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2017: Your Year to Smash Through Glass Ceilings

Welcome to 2017. This year, I’ll be focussing my newsletter on tips for helping savvy, professional women – like you or your female colleagues –  thrive in today’s demanding world.

This new women and success theme reflects a crystalisation of my professional focus. From now on, my goal is to help high potential women burst through glass ceilings. That’s why I’ve changed my tagline to ‘the glass ceiling smasher’.

You might be wondering what inspired this change of focus? Well, I’ve been a presenter and coach for 22 years now. In that time, 90 percent of the people I’ve helped have been high potential women. Women who’ve hit frustrating road blocks on their paths to success. From under-resourced women in Bali, to stressed out Australian females in leadership roles, the women I meet consistently report experiencing three main barriers to success. 

  • Being seen and taken seriously
  • Feeling confident and maintaining momentum
  • Having an impact and being heard

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