Framing an unpopular message

Got a difficult message to deliver? Here are some tips for telling people what they don’t want to hear.

If you need to break bad news, you need to frame your message carefully. Framing is all about choosing the right words – the words which will minimise resistance to your message. Giving bad news is never fun. Whether you’re telling someone they didn’t get the job or that their work isn’t up to scratch, you’ll probably be choosing your words carefully. Here’s how to frame your message effectively.

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